Apple iPhone 12 vs Apple iPhone 17 Pro Max

Our Verdict: Between iPhone 12 and iPhone 17 Pro Max, the question is how much the newer hardware matters to you. iPhone 17 Pro Max has the larger display, 6.9 inches against 6.1, while iPhone 17 Pro Max has the higher-resolution main camera, 48MP to 12MP; iPhone 17 Pro Max stretches further on storage, topping out at 2TB rather than 256GB. The contract pricing strongly favours iPhone 12, making iPhone 17 Pro Max the harder sell unless its extras matter to you. iPhone 17 Pro Max is the choice for those specific extras, but iPhone 12 is easier to justify for most contracts.

Over a full contract, the 12 works out around £359 all-in, about £862 less than the 17 Pro Max.

Expert Rating
4.3
18 reviews
4.4
11 reviews
Screen
6.1" 6.9"
Display
Super Retina XDR OLED LTPO Super Retina XDR OLED
Resolution
1170 x 2532 1320 x 2868
Pixels Per Inch
457 458
Rear Camera
12 Megapixels 48 Megapixels
Front Camera
12 Megapixels 18 Megapixels
Chipset
Apple A14 Bionic Apple A19 Pro
Battery
2,815 mAh 4,823 mAh
Storage
64GB, 128GB, 256GB 256GB, 512GB, 1TB, 2TB
OS
iOS 14.1 Apple iOS
SIM Type
Standard SIM nano-SIM and e-SIM
Connectivity
Up to 5G Up to 5G
Wi-Fi
802.11 a/b/g/n/ac/6 802.11 a/b/g/n/ac/6e/7
Bluetooth
5.0 with A2DP, LE 6.0, A2DP, LE
Dimensions
146.7 x 71.5 x 7.4 mm 163.4 x 78 x 8.8 mm
Weight
164 grams 233 grams
Water Resistance
IP68 dust/water resistant (up to 6m for 30 mins) IP68 dust/water resistant (up to 6m for 30 mins)
Contracts
£11.99/mo (£49.00 upfront) £44.99/mo (£119.00 upfront)
SIM-free
£140.00 £1035.00

Prices updated 18 July 2026

Apple iPhone 12 Apple iPhone 12 Apple iPhone 17 Pro Max Apple iPhone 17 Pro Max
Expert Rating 4.3
18 reviews
4.4
11 reviews
Screen 6.1" 6.9"
Display Super Retina XDR OLED LTPO Super Retina XDR OLED
Resolution 1170 x 2532 1320 x 2868
Pixels Per Inch 457 458
Rear Camera 12 Megapixels 48 Megapixels
Front Camera 12 Megapixels 18 Megapixels
Chipset Apple A14 Bionic Apple A19 Pro
Battery 2,815 mAh 4,823 mAh
Storage 64GB, 128GB, 256GB 256GB, 512GB, 1TB, 2TB
OS iOS 14.1 Apple iOS
SIM Type Standard SIM nano-SIM and e-SIM
Connectivity Up to 5G Up to 5G
Wi-Fi 802.11 a/b/g/n/ac/6 802.11 a/b/g/n/ac/6e/7
Bluetooth 5.0 with A2DP, LE 6.0, A2DP, LE
Dimensions 146.7 x 71.5 x 7.4 mm 163.4 x 78 x 8.8 mm
Weight 164 grams 233 grams
Water Resistance IP68 dust/water resistant (up to 6m for 30 mins) IP68 dust/water resistant (up to 6m for 30 mins)
Contracts £11.99/mo
£49.00 upfront
£44.99/mo
£119.00 upfront
SIM-free £140.00 £1035.00
Prices updated 18 July 2026
Deals Deals

Cheapest Deals

Apple iPhone 12
Apple iPhone 12

24 Months

64GB

Purple

Refurbished

10GB

Data

£11.99 per month, £49 upfront.

Use code: SUMMER10 (£10)

Apple iPhone 17 Pro Max
Apple iPhone 17 Pro Max

24 Months

256GB

Silver

10GB

Data

£44.99 per month, £119 upfront.

Use code: SUMMER10 (£10)

Related Comparisons

Frequently Asked Questions

Is the Apple iPhone 12 or Apple iPhone 17 Pro Max cheaper on contract?

Based on total cost of ownership, the Apple iPhone 12 is cheaper on contract at £359.16 over the life of the deal from £11.99 per month with £49.00 upfront.

Which has the better screen, the Apple iPhone 12 or Apple iPhone 17 Pro Max?

The Apple iPhone 17 Pro Max has the bigger screen at 6.9" compared to the Apple iPhone 12's 6.1", both screens are similarly sharp at around 457 pixels per inch, and the Apple iPhone 12 uses a Super Retina XDR OLED panel while the Apple iPhone 17 Pro Max has a LTPO Super Retina XDR OLED.

Which has the better camera, the Apple iPhone 12 or Apple iPhone 17 Pro Max?

The Apple iPhone 12 features a 12 Megapixels rear camera, while the Apple iPhone 17 Pro Max has a 48 Megapixels rear camera. Both devices also have front-facing cameras for selfies and video calls.

Which is cheaper to buy SIM-free, the Apple iPhone 12 or Apple iPhone 17 Pro Max?

The Apple iPhone 12 is cheaper SIM-free, starting from £140.00.

What storage options are available for the Apple iPhone 12 and Apple iPhone 17 Pro Max?

The Apple iPhone 12 is available in 64GB, 128GB, 256GB, while the Apple iPhone 17 Pro Max comes in 256GB, 512GB, 1TB, 2TB.

What processors do the Apple iPhone 12 and Apple iPhone 17 Pro Max use?

The Apple iPhone 12 is powered by the Apple A14 Bionic, while the Apple iPhone 17 Pro Max uses the Apple A19 Pro.

Which is easier to carry and hold, the Apple iPhone 12 or Apple iPhone 17 Pro Max?

The Apple iPhone 12 is the more portable of the two: it's 69g lighter at 164 grams, it's also the more compact phone at 146.7 x 71.5 x 7.4 mm, and is slimmer at 7.4mm thick.

Which is more water resistant, the Apple iPhone 12 or Apple iPhone 17 Pro Max?

Both phones share the same water resistance rating of IP68 dust/water resistant (up to 6m for 30 mins).

What operating system do the Apple iPhone 12 and Apple iPhone 17 Pro Max run?

The Apple iPhone 12 runs iOS 14.1 and the Apple iPhone 17 Pro Max runs Apple iOS. This is one of the biggest factors when choosing between the two, as each ecosystem has its own apps, services and features.