Apple iPhone 12 Pro Max vs Samsung Galaxy S24+
Our Verdict: The S24+ has a far higher-resolution main camera, 50MP against the Apple iPhone 12 Pro Max's 12MP, and there's more battery in the S24+, 4900mAh to 3687mAh, though iOS and Android manage power differently, so more mAh doesn't always mean longer battery life. The S24+ has the sharper display at 509 PPI to 457, and the S24+ is the lighter phone at 196g against 228g. Only pay up for the S24+ if you'll use what it offers; if not, the iPhone 12 Pro Max makes more sense.
Buying outright, the iPhone 12 Pro Max starts at £225 SIM-free.
10 reviews 4.2
12 reviews
Prices updated 26 July 2026
Apple iPhone 12 Pro Max
|
Samsung Galaxy S24+
|
|
|---|---|---|
| Expert Rating | 4.3 10 reviews |
4.2 12 reviews |
| Screen | 6.7" | 6.7" |
| Display | Super Retina XDR OLED | Dynamic LTPO AMOLED 2X |
| Resolution | 1284 x 2778 | 1440 x 3088 |
| Pixels Per Inch | 457 | 509 |
| Rear Camera | 12 Megapixels | 50 Megapixels |
| Front Camera | 12 Megapixels | 12 Megapixels |
| Chipset | Apple A14 Bionic | Qualcomm SM8650-AB Snapdragon 8 Gen 3 (4 nm) |
| Battery | 3,687 mAh | 4,900 mAh |
| Storage | 128GB, 256GB, 512GB | 256GB, 512GB |
| OS | iOS14 | Android |
| SIM Type | Nano SIM | Nano SIM |
| Connectivity | Up to 5G | Up to 5G |
| Wi-Fi | 802.11 a/b/g/n/ac/6 | 802.11 a/b/g/n/ac/6e/7 |
| Bluetooth | 5.0, A2DP, LE | 5.3 with A2DP, LE |
| Dimensions | 160.8 x 78.1 x 7.4 mm | 158.5 x 75.9 x 7.7 mm |
| Weight | 228 grams | 196 grams |
| Water Resistance | IP68 dust/water resistant (up to 6m for 30 mins) | Not rated |
| Contracts | - |
£71.50/mo
£30.00 upfront |
| SIM-free | £224.99 | £329.99 |
| Prices updated 26 July 2026 | ||
| Deals | Deals | |
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Frequently Asked Questions
Which has the better screen, the Apple iPhone 12 Pro Max or Samsung Galaxy S24+?
Both phones have a similar screen size at around 6.7", the Samsung Galaxy S24+ has the sharper display at 509 pixels per inch versus 457, and the Apple iPhone 12 Pro Max uses a Super Retina XDR OLED panel while the Samsung Galaxy S24+ has a Dynamic LTPO AMOLED 2X.
Which has the better camera, the Apple iPhone 12 Pro Max or Samsung Galaxy S24+?
The Apple iPhone 12 Pro Max features a 12 Megapixels rear camera, while the Samsung Galaxy S24+ has a 50 Megapixels rear camera. Both devices also have front-facing cameras for selfies and video calls.
Which is cheaper to buy SIM-free, the Apple iPhone 12 Pro Max or Samsung Galaxy S24+?
The Apple iPhone 12 Pro Max is cheaper SIM-free, starting from £224.99.
What storage options are available for the Apple iPhone 12 Pro Max and Samsung Galaxy S24+?
The Apple iPhone 12 Pro Max is available in 128GB, 256GB, 512GB, while the Samsung Galaxy S24+ comes in 256GB, 512GB.
What processors do the Apple iPhone 12 Pro Max and Samsung Galaxy S24+ use?
The Apple iPhone 12 Pro Max is powered by the Apple A14 Bionic, while the Samsung Galaxy S24+ uses the Qualcomm SM8650-AB Snapdragon 8 Gen 3 (4 nm).
Which is easier to carry and hold, the Apple iPhone 12 Pro Max or Samsung Galaxy S24+?
The Samsung Galaxy S24+ is the more portable of the two: it's 32g lighter at 196 grams, it's also the more compact phone at 158.5 x 75.9 x 7.7 mm.
Which is more water resistant, the Apple iPhone 12 Pro Max or Samsung Galaxy S24+?
The Apple iPhone 12 Pro Max is rated IP68 dust/water resistant (up to 6m for 30 mins), while the Samsung Galaxy S24+ is rated Not rated.
What operating system do the Apple iPhone 12 Pro Max and Samsung Galaxy S24+ run?
The Apple iPhone 12 Pro Max runs iOS14 and the Samsung Galaxy S24+ runs Android. This is one of the biggest factors when choosing between the two, as each ecosystem has its own apps, services and features.