Apple iPhone 17 vs Google Pixel 10 Pro

Our Verdict: With Google Pixel 10 Pro versus Apple iPhone 17, the stronger argument is display quality. The Pixel has the useful edge there with a sharper 497 PPI display, its LTPO OLED panel, and a higher-resolution 42MP front camera. The iPhone still has a role if you prefer its LTPO Super Retina XDR OLED panel and a lighter 177g body. A bigger mAh figure is useful context, but real battery life still depends on software and chipset efficiency. Software may decide it too: the Pixel is the Android choice, while the iPhone keeps you in Apple's iOS ecosystem. The Pixel is the stronger choice for display quality, with the iPhone better suited to portability.

The Pixel 10 Pro is the cheaper one to own: around £685 over a typical contract, £100 less than the iPhone 17.

Expert Rating
4.5
12 reviews
4.3
10 reviews
Screen
6.3" 6.3"
Display
LTPO Super Retina XDR OLED LTPO OLED
Resolution
1206 x 2622 1280 x 2856
Pixels Per Inch
458 497
Rear Camera
48 Megapixels 50 Megapixels
Front Camera
18 Megapixels 42 Megapixels
Chipset
Apple A19 Pro Google Tensor G5 (4 nm)
Battery
3,692 mAh 4,870 mAh
Storage
256GB, 512GB 128GB, 256GB, 512GB, 1TB
OS
Apple iOS Android 15
SIM Type
nano-SIM and e-SIM nano-SIM and e-SIM
Connectivity
Up to 5G Up to 5G
Wi-Fi
802.11 a/b/g/n/ac/6e/7 802.11 a/b/g/n/ac/6e
Bluetooth
6.0, A2DP, LE 5.3, A2DP, LE, aptX HD
Dimensions
149.6 x 71.5 x 7.95 mm 152.8 x 72 x 8.6 mm
Weight
177 grams 207 grams
Water Resistance
IP68 dust/water resistant (up to 6m for 30 mins) IP68 dust tight and water resistant (immersible up to 1.5m for 30 min)
Contracts
£29.99/mo (£39.00 upfront) £25.99/mo (£35.00 upfront)
SIM-free
£604.00 £565.00
Apple iPhone 17 Apple iPhone 17 Google Pixel 10 Pro Google Pixel 10 Pro
Expert Rating 4.5
12 reviews
4.3
10 reviews
Screen 6.3" 6.3"
Display LTPO Super Retina XDR OLED LTPO OLED
Resolution 1206 x 2622 1280 x 2856
Pixels Per Inch 458 497
Rear Camera 48 Megapixels 50 Megapixels
Front Camera 18 Megapixels 42 Megapixels
Chipset Apple A19 Pro Google Tensor G5 (4 nm)
Battery 3,692 mAh 4,870 mAh
Storage 256GB, 512GB 128GB, 256GB, 512GB, 1TB
OS Apple iOS Android 15
SIM Type nano-SIM and e-SIM nano-SIM and e-SIM
Connectivity Up to 5G Up to 5G
Wi-Fi 802.11 a/b/g/n/ac/6e/7 802.11 a/b/g/n/ac/6e
Bluetooth 6.0, A2DP, LE 5.3, A2DP, LE, aptX HD
Dimensions 149.6 x 71.5 x 7.95 mm 152.8 x 72 x 8.6 mm
Weight 177 grams 207 grams
Water Resistance IP68 dust/water resistant (up to 6m for 30 mins) IP68 dust tight and water resistant (immersible up to 1.5m for 30 min)
Contracts £29.99/mo
£39.00 upfront
£25.99/mo
£35.00 upfront
SIM-free £604.00 £565.00
Deals Deals

Cheapest Deals

Apple iPhone 17
Apple iPhone 17

24 Months

256GB

White

Refurbished

250GB

Data

Unlimited

Unlimited

£29.99 per month, £39 upfront.

Use code: SAVING10 (£10 off)

Google Pixel 10 Pro
Google Pixel 10 Pro

24 Months

128GB

Obsidian

200GB

Data

Unlimited

Unlimited

£25.99 per month, £35 upfront.

Use code: SAVING10 (£10 off)

Related Comparisons

Frequently Asked Questions

Is the Apple iPhone 17 or Google Pixel 10 Pro cheaper on contract?

Based on total cost of ownership, the Google Pixel 10 Pro is cheaper on contract at £684.76 over the life of the deal from £25.99 per month with £35.00 upfront.

Which has the better screen, the Apple iPhone 17 or Google Pixel 10 Pro?

Both phones have a similar screen size at around 6.3", the Google Pixel 10 Pro has the sharper display at 497 pixels per inch versus 458, and the Apple iPhone 17 uses a LTPO Super Retina XDR OLED panel while the Google Pixel 10 Pro has a LTPO OLED.

Which has the better camera, the Apple iPhone 17 or Google Pixel 10 Pro?

The Apple iPhone 17 features a 48 Megapixels rear camera, while the Google Pixel 10 Pro has a 50 Megapixels rear camera. Both devices also have front-facing cameras for selfies and video calls.

Which is cheaper to buy SIM-free, the Apple iPhone 17 or Google Pixel 10 Pro?

The Google Pixel 10 Pro is cheaper SIM-free, starting from £565.00.

What storage options are available for the Apple iPhone 17 and Google Pixel 10 Pro?

The Apple iPhone 17 is available in 256GB, 512GB, while the Google Pixel 10 Pro comes in 128GB, 256GB, 512GB, 1TB.

What processors do the Apple iPhone 17 and Google Pixel 10 Pro use?

The Apple iPhone 17 is powered by the Apple A19 Pro, while the Google Pixel 10 Pro uses the Google Tensor G5 (4 nm).

Which is easier to carry and hold, the Apple iPhone 17 or Google Pixel 10 Pro?

The Apple iPhone 17 is the more portable of the two: it's 30g lighter at 177 grams, it's also the more compact phone at 149.6 x 71.5 x 7.95 mm, and is slimmer at 7.95mm thick.

Which is more water resistant, the Apple iPhone 17 or Google Pixel 10 Pro?

The Apple iPhone 17 is rated IP68 dust/water resistant (up to 6m for 30 mins), while the Google Pixel 10 Pro is rated IP68 dust tight and water resistant (immersible up to 1.5m for 30 min).

What operating system do the Apple iPhone 17 and Google Pixel 10 Pro run?

The Apple iPhone 17 runs Apple iOS and the Google Pixel 10 Pro runs Android 15. This is one of the biggest factors when choosing between the two, as each ecosystem has its own apps, services and features.