Apple iPhone 15 Pro Max vs Samsung Galaxy S26 Ultra

Our Verdict: Hardware priorities split the decision here, with the Apple iPhone 15 Pro Max strongest for 6.7" display LTPO Super Retina XDR OLED, 48MP rear camera and 12MP selfie camera, 256GB to 1TB storage and the Samsung Galaxy S26 Ultra stronger for the larger 6.9" screen versus 6.7", the higher-resolution 200MP rear camera against 48MP, the larger 5000mAh battery, with the usual caveat that capacity is not the whole battery-life story. The Apple iPhone 15 Pro Max is currently cheaper on the lowest total contract cost at about £490, roughly £409 less than the Samsung Galaxy S26 Ultra. There is also much wider deal availability for the Samsung Galaxy S26 Ultra, with 16,176 active deals versus 651. Software preference matters as well, because this is an iOS versus Android choice as much as a hardware comparison. That makes the Apple iPhone 15 Pro Max the value-led pick, unless the larger 6.9" screen versus 6.7" on the Samsung Galaxy S26 Ultra is worth paying extra for.

Over a full contract, the iPhone 15 Pro Max 5G works out around £755 all-in, about £185 less than the S26 Ultra.

Expert Rating
4.5
12 reviews
4.4
12 reviews
Screen
6.7" 6.9"
Display
LTPO Super Retina XDR OLED Dynamic LTPO AMOLED 2X
Resolution
1290 x 2796 1440 x 3120
Pixels Per Inch
460 498
Rear Camera
48 Megapixels 200 Megapixels
Front Camera
12 Megapixels 12 Megapixels
Chipset
Apple A17 Pro Qualcomm SM8850-AC Snapdragon 8 Elite Gen 5 (3 nm)
Battery
4,422 mAh 5,000 mAh
Storage
256GB, 512GB, 1TB 256GB, 512GB, 1TB
OS
Apple iOS Android
SIM Type
Nano SIM nano-SIM and e-SIM
Connectivity
Up to 5G Up to 5G
Wi-Fi
802.11 a/b/g/n/ac/6e 802.11 a/b/g/n/ac/6e/7
Bluetooth
5.3 with A2DP, LE 5.4, A2DP, LE
Dimensions
159.9 x 76.7 x 8.3 mm 163.6 x 78.1 x 7.9 mm
Weight
221 grams 214 grams
Water Resistance
IP68 dust/water resistant (up to 6m for 30 mins) IP68 dust tight and water resistant (immersible up to 1.5m for 30 min)
Contracts
£28.75/mo (£20.00 upfront) £16.00/mo (£545.00 upfront)
SIM-free
£459.95 £899.00

Prices updated 19 July 2026

Apple iPhone 15 Pro Max Apple iPhone 15 Pro Max Samsung Galaxy S26 Ultra Samsung Galaxy S26 Ultra
Expert Rating 4.5
12 reviews
4.4
12 reviews
Screen 6.7" 6.9"
Display LTPO Super Retina XDR OLED Dynamic LTPO AMOLED 2X
Resolution 1290 x 2796 1440 x 3120
Pixels Per Inch 460 498
Rear Camera 48 Megapixels 200 Megapixels
Front Camera 12 Megapixels 12 Megapixels
Chipset Apple A17 Pro Qualcomm SM8850-AC Snapdragon 8 Elite Gen 5 (3 nm)
Battery 4,422 mAh 5,000 mAh
Storage 256GB, 512GB, 1TB 256GB, 512GB, 1TB
OS Apple iOS Android
SIM Type Nano SIM nano-SIM and e-SIM
Connectivity Up to 5G Up to 5G
Wi-Fi 802.11 a/b/g/n/ac/6e 802.11 a/b/g/n/ac/6e/7
Bluetooth 5.3 with A2DP, LE 5.4, A2DP, LE
Dimensions 159.9 x 76.7 x 8.3 mm 163.6 x 78.1 x 7.9 mm
Weight 221 grams 214 grams
Water Resistance IP68 dust/water resistant (up to 6m for 30 mins) IP68 dust tight and water resistant (immersible up to 1.5m for 30 min)
Contracts £28.75/mo
£20.00 upfront
£16.00/mo
£545.00 upfront
SIM-free £459.95 £899.00
Prices updated 19 July 2026
Deals Deals

Cheapest Deals

Apple iPhone 15 Pro Max
Apple iPhone 15 Pro Max

24 Months

256GB

White Titanium

Refurbished

1GB

Data

£28.75 per month, £20 upfront.

Samsung Galaxy S26 Ultra
Samsung Galaxy S26 Ultra

24 Months

256GB

White

300GB

Data

£16 per month, £545 upfront.

Use code: 30JNOFF (£30)

Related Comparisons

Frequently Asked Questions

Is the Apple iPhone 15 Pro Max or Samsung Galaxy S26 Ultra cheaper on contract?

Based on total cost of ownership, the Apple iPhone 15 Pro Max is cheaper on contract at £755.00 over the life of the deal from £28.75 per month with £20.00 upfront.

Which has the better screen, the Apple iPhone 15 Pro Max or Samsung Galaxy S26 Ultra?

The Samsung Galaxy S26 Ultra has the bigger screen at 6.9" compared to the Apple iPhone 15 Pro Max's 6.7", the Samsung Galaxy S26 Ultra has the sharper display at 498 pixels per inch versus 460, and the Apple iPhone 15 Pro Max uses a LTPO Super Retina XDR OLED panel while the Samsung Galaxy S26 Ultra has a Dynamic LTPO AMOLED 2X.

Which has the better camera, the Apple iPhone 15 Pro Max or Samsung Galaxy S26 Ultra?

The Apple iPhone 15 Pro Max features a 48 Megapixels rear camera, while the Samsung Galaxy S26 Ultra has a 200 Megapixels rear camera. Both devices also have front-facing cameras for selfies and video calls.

Which is cheaper to buy SIM-free, the Apple iPhone 15 Pro Max or Samsung Galaxy S26 Ultra?

The Apple iPhone 15 Pro Max is cheaper SIM-free, starting from £459.95.

What storage options are available for the Apple iPhone 15 Pro Max and Samsung Galaxy S26 Ultra?

The Apple iPhone 15 Pro Max is available in 256GB, 512GB, 1TB, while the Samsung Galaxy S26 Ultra comes in 256GB, 512GB, 1TB.

What processors do the Apple iPhone 15 Pro Max and Samsung Galaxy S26 Ultra use?

The Apple iPhone 15 Pro Max is powered by the Apple A17 Pro , while the Samsung Galaxy S26 Ultra uses the Qualcomm SM8850-AC Snapdragon 8 Elite Gen 5 (3 nm).

Which is easier to carry and hold, the Apple iPhone 15 Pro Max or Samsung Galaxy S26 Ultra?

It's a trade-off: the Samsung Galaxy S26 Ultra is lighter but the Apple iPhone 15 Pro Max is more compact. It's 7g lighter at 214 grams, though the Apple iPhone 15 Pro Max is actually the more compact phone at 159.9 x 76.7 x 8.3 mm, the Samsung Galaxy S26 Ultra is slimmer at 7.9mm thick.

Which is more water resistant, the Apple iPhone 15 Pro Max or Samsung Galaxy S26 Ultra?

The Apple iPhone 15 Pro Max is rated IP68 dust/water resistant (up to 6m for 30 mins), while the Samsung Galaxy S26 Ultra is rated IP68 dust tight and water resistant (immersible up to 1.5m for 30 min).

What operating system do the Apple iPhone 15 Pro Max and Samsung Galaxy S26 Ultra run?

The Apple iPhone 15 Pro Max runs Apple iOS and the Samsung Galaxy S26 Ultra runs Android. This is one of the biggest factors when choosing between the two, as each ecosystem has its own apps, services and features.